REGISTRATION: CLICK HERE ($395)

HOTEL: CLICK HERE

Discover Global Markets: The Americas 2015 offers an active three-day agenda featuring:

  • Dynamic sessions covering country-specific and industry-specific information and opportunities
  • Pre-scheduled one-on-one meetings with U.S. Commercial Diplomats representing 21 countries in the Americas
  • High-profile keynote speakers
  • Numerous networking opportunities

*Updated May 8, 2015 -- Please note program is subject to change, please check this page regularly for updates.

Tuesday, May 12

12:20pm - 5:00pm Early Registration
Registration Room / Overture Foyer

 

1:30pm - 5:00pm One-on-One Meetings with U.S. Commercial Diplomats
Symphony Ballroom I

 

2:00pm – 3:00pm Ask the Experts Roundtables
Join open, roundtable discussions covering a broad range of export topics. Logistics and Distribution Channels, E-Commerce and Digital Marketing, Export Finance
Concerto A & B

 

3:00pm – 3:30pm Networking Break

Overture Foyer

 

3:30pm – 4;30pm Ask the Experts Roundtables

Join open, roundtable discussions covering a broad range of export topics. Logistics and Distribution Channels, E-Commerce and Digital Marketing, Export Finance
Concerto A & B

 

5:30pm - 7:30pm Networking Reception
Pool Deck

 
 

Wednesday, May 13

8:00am - 5:00pm Registration
Registration Room / Overture Foyer

8:00am - 9:00am Continental Breakfast
Overture Foyer

9:00am - 9:30am Welcome Remarks

Overview of the DISCOVER GLOBAL MARKETS – THE AMERICAS program

Symphony II - IV

Speakers:

  • Eduardo Torres, Director, U.S. Commercial Service, South Florida
  • Arun Kumar, Director General of the U.S. Commercial Service and Assistant Secretary for Global Markets, U.S. Department of Commerce
  • Manny Mencia, Florida District Export Council
  • Bill Johnson, Florida Secretary of Commerce
 

9:40am - 5:00pm One-on-One Meetings with U.S. Commercial Diplomats

(Concurrent with conference program)

Symphony Ballroom I

 

9:30am - 10:30am Plenary Session: State of the Americas - Strategic Overview of the Region

Why consider exporting to the Americas? The Western Hemisphere holds tremendous potential for U.S. goods and services. In 2013, it was the destination for 45% of all U.S. exports, more than any other region across the globe. Over half of all the United States’ Free Trade Agreements are with Western Hemisphere countries. This session will give a strategic overview of the Americas, providing important things to consider before we endeavor into the rest of the Discover Global Markets.
Symphony II - IV

Panelists:

  • Dr. J. Antonio “Tony” Villamil, Founder and Principal, The Washington Economics Group Inc.
  • Brian Brisson, Senior Commercial Officer, U.S. Commercial Service - Brazil
  • Angela Watson, VP of Sales, Americas Region, UPS
  • Moderator:
  • Dr. Susan Kaufman Purcell, Director, Center for Hemispheric Policy, University of Miami
 

10:30am - 11:00am Networking Break
Overture Foyer

 

11:00am - 12:00pm Breakout Sessions

Session A:

Utilizing E-Commerce and Social Media in an Export Strategy

E-commerce, the Internet, and social media are all important conduits for your sales, both in the U.S. and worldwide. How common is it to sell over the Internet in the Americas? What do you need to know regarding reaching your customers there, the prevalence of online sales by country, and search engine optimization? This dynamic session will give you the information you need to leverage your web site and social media to make sales.
Concerto A

Panelists:

  • Derek Edmond, Managing Partner, KoMarketing Associates
  • Monique Gibelli, Senior Director, Cloud + Enterprise at Microsoft
  • Moderator:
  • Arun Kumar, Director General of the U.S. Commercial Service and Assistant Secretary for Global Markets, U.S. Department of Commerce

Session B:

Protecting your Intellectual Property in a Global Marketplace

Intellectual Property is one of your most important assets, have you properly prepared to protect and keep your IP protection in the markets you plan to enter? Is your intellectual property in danger when selling to the Americas? Find out more about intellectual property issues in the Americas, and obtain best strategies for protecting these significant assets.
Concerto B

Panelists:

  • Michael J. Lewis, Regional IPR Attaché for Mexico, Central America and the Caribbean
  • Alvaro Ramirez Bonilla, Partner, BR Latin American IP LLC
  • Moderator:
  • Janice Barlow, Senior International Trade Specialist, U.S. Commercial Service – New Jersey
   

10:45am – 12:15pm Breakout Sessions

Session C:

Opportunities in Ports, Highway Infrastructure, and Affordable Housing Development in Mexico and the Dominican Republic
Concerto C

Moderator:

  • Rafael Patiño, Commercial Officer, U.S. Commercial Service – Dominican Republic
   

Session D:

Opportunities in Airports in Mexico and the Dominican Republic
Concerto D

Moderator:

  • Dorothy Lutter, Senior Commercial Officer, U.S. Commercial Service – Mexico
   

12:00pm - 2:00pm Lunch - Hosted by Enterprise Florida

Plenary Session: More than Sunshine and Beaches, the Caribbean Offers Tremendous Potential for U.S. Exporters

The Caribbean Region as a whole represents a market of about 23.5 million people who collectively imported over $22.5 billion of U.S. goods in 2012. As a result, the region is the 3rd largest export market for U.S. manufactured goods in Latin America behind only Mexico and Brazil. This session will feature the U.S. Ambassador to the Dominican Republic along with other private and public experts discussing key opportunities in energy, tourism, telecommunications, and more.

Symphony II - IV

Panelists:

  • Ambassador James “Wally” Brewster Jr., U.S. Ambassador to the Dominican Republic
  • Ricaurte “Catín” Vasquez, National Executive for Central America & Caribbean, GE
  • Ryan Pinder, Former Minister of Trade and Financial Services, Bahamas
  • Moderator:
  • Dr. Frank Mora, Director of the Latin American and Caribbean Center, Florida International University
 

2:00pm - 3:00pm Breakout Sessions

Session A:

12 Countries, 6 Agreements, Making Free Trade Agreement’s Work for You

The Americas have garnered 6 Free Trade Agreements (FTA) with the U.S., making the region one of the most important and accessible markets for U.S. companies. This includes FTAs with Chile, Peru, Panama, Colombia, Mexico and Canada (NAFTA) and with the Dominican Republic, Costa Rica, El Salvador, Guatemala, Honduras, and Nicaragua (DR-CAFTA). This session will address how you can benefit from these Free Trade Agreements while understanding their limitations and conditions.
Concerto A

Panelists:

  • Lenny Feldman, Managing Member Sandler, Travis & Rosenberg, P.A.
  • John Andersen, Deputy Assistant Secretary for the Western Hemisphere, U.S. Department of Commerce
  • Ellen Lenny-Pessagno, Senior Commercial Officer, U.S. Commercial Service - Chile
  • Moderator:
  • Meredith Bond, Director, U.S. Commercial Service - Nebraska

Session B:

Building upon Success: Export Opportunities in Infrastructure Continue to Grow Throughout the Americas
With countries spending around 2.5 percent of GDP on infrastructure, there is a potential pipeline of $1.5 trillion in projects expected over the next decade in Latin America. U.S. exporters are in a great position to participate in this tremendous investment; including airports, marine ports, roads, construction, services, etc. This session will bring together private companies and public officials to discuss these opportunities.
Concerto B

Panelists:

  • Vincent L. Persiani, Chief Financial Officer, GLF Construction
  • Dorothy Lutter, Senior Commercial Officer, U.S. Commercial Service – Mexico
  • Daniel Toledano, Senior Managing Partner, IBT Group
  • Luis Granes A., International Sales Manager, Sauereisen Inc.
  • Moderator:
  • Aaron Held, Advisor and Director of Business Liaison, Inter-American Development Bank

Session C:

Closing Gates, Finding Entry into the More Challenging Markets
The countries in the Americas have taken different approaches to trade, while some have become more open others have implemented economic policies that have made trading with them more difficult.  What do businesses need to know about these different dynamics? How should this change your export strategy? How do you mitigate the risks associated with selling into challenging markets?
Concerto C

Panelists:

  • James Koloditch, Senior Commercial Officer, U.S. Commercial Service - Argentina and Uruguay
  • Michael Filchock, Director of Global Trade Solutions, SunTrust Bank
  • Sandra Tinajero, Commercial Specialist, U.S. Department of State, Ecuador
  • Moderator:
  • April Redmon, Senior International Trade Specialist, U.S. Commercial Service – Northern Virginia & Washington DC
   

3:00pm - 3:30pm Networking Break
Overture Foyer

 

3:30pm - 4:30pm Plenary Session: China’s Ventures in the Americas
China’s presence in the Americas has been expanding, be it through trade agreements, infrastructure projects, or direct investment. Where are these ventures taking place? How can U.S. companies compete and/or partner to gain market share? A panel of private and public experts will discuss these questions.

Symphony II - IV

Speaker:

  • Dr. Evan Ellis, Research Professor, U.S. Army War College Strategic Studies Institute
 

4:30pm - 5:00pm Closing Remarks and Presentation of Export Achievement Certificate
Symphony Ballroom

Speaker:

  • Judy Reinke, Deputy Director General, U.S. Commercial Service, U.S. Department of Commerce
 

5:30pm - 7:30pm Networking Reception
Port of Miami

 
 

Thursday, May 14

8:00am - 9:00am Continental Breakfast
Overture Foyer

 

8:45am - 9:00am Welcome Remarks
Symphony II- IV

Speaker:

  • Antwaun Griffin, Deputy Assistant Secretary, U.S. Commercial Service, U.S. Department of Commerce
 

9:00am - 5:00pm One-on-One Meetings with U.S. Commercial Diplomats
(Concurrent with conference program)
Symphony Ballroom I

 

9:00am - 10:00am Plenary Session: Realizing the Economic Strength of our 21st Century Border

The U.S.-Mexico and U.S.-Canada trade relationships are two of the most important trade destinations for North American businesses. In 2012, U.S. combined exports to both countries reached almost $600 billion. What are the opportunities and challenges, business conditions and obstacles facing border trade? How should a U.S. company approach these key markets? A moderated panel will discuss what U.S. businesses can expect to find as they do business with our two neighbours.
Symphony II – IV

Speakers:

  • Richard Steffens, Senior Commercial Officer, U.S. Commercial Service - Canada
  • Dorothy Lutter, Senior Commercial Officer, U.S. Commercial Service - Mexico
  • Alexis Martin, Manager USA, Altios International
  • Phillip Poland, Director of Americas Customs and Regulatory Affairs, DHL
 

10:00am - 10:30am Networking Break
Overture Foyer

 

10:30am - 11:30am Breakout Sessions

Session A:

The Impact of the Panama Canal on U.S. Exports
In 2016, the Panama Canal Authority will complete its $5.25 billion expansion project, which will change world trade patterns and open the waterway to new markets. What impacts will it have on U.S. goods? What do businesses need to prepare for? This session will discuss these topics and more.
Concerto A

Panelists:

  • Doug Wheeler, President and CEO, Florida Ports Council
  • Eric Olafson, Manager Intergovernmental Affairs and Cargo Planning, Port of Miami
  • Glenn Wiltshire, Deputy Port Director, Port Everglades
  • Richard Wainio, Global Planning Strategies
  • Moderator:
  • John Coronado, Senior Commercial Officer, U.S. Commercial Service - Panama

Session B:

Managing Risk and Security

As you enter into new markets, how do you assess and manage risk, financial, credit, security, safety? Running a business can be a dangerous occupation with many different types of risk. Some of these potential hazards can destroy a business, while others can cause serious damage that can be costly and time consuming to repair. Are you taking the necessary steps to manage that risk? This session will cover the topics you need to know to address risk and reward as you do business in the Americas.
Concerto B

Panelists:

  • Jim Faulkner, Managing Director and Miami Office Head, Kroll
  • Jeff Gilbert, Senior Security Director, PepsiCo
  • Gary Mendell, President, Meridian Finance Group
  • Moderator:
  • Nicole DeSilvis, Senior Commercial Officer, U.S. Commercial Service - Guatemala

Session C:

Service Sector, a Different Type of Export
Across the Americas, U.S. knowledge and expertise are sought after, affording many companies with opportunities to export their services. In 2013 alone, the United States had a trade surplus in services exports, reaching a record $231.6 billion, which is an increase of 12 percent from 2012.  Join this session to learn how different service providers approach markets in the Western Hemisphere, operate within them, and win business. Panelists offer insight from the Consulting, Engineering, Financial, and Training Services Sectors.
Chamber Room

Panelists:

  • Tony Foley, International Director, United Franchise Group
  • Roberto Munoz, President of South Florida Market, BBVA
  • Leandro Moreira, Director of Life Sciences, Brinks Global Services
  • Bruce Siddens, General Manager, Sams Club
  • Moderator:
  • Sarah Fox, Commercial Officer, U.S. Commercial Service - Miami
   

11:30am - 12:30pm Breakout Sessions

Session A:

Faster, Higher, Stronger! Rio 2016
Rio 2016 presents new opportunities for U.S. exporters in a broad range of sectors. Spending tied to the Games between 2010 and 2016 will reach close to USD$50 billion and include new investments in sectors that include: construction and engineering, transportation, public security, education and training, sporting goods, and telecommunications
.
Concerto A

Speaker:

  • Jay Carreiro, Commercial Officer, U.S. Commercial Service - Brazil

Session B:

Understanding Changing Distributor Expectations and Knowing When to Setup a Local Presence
Distributor expectations have evolved from what they used to be. Supplier competition from around the world has placed them in a better bargaining position to demand much more than they used to. What are distributors willing to take on and what do they expect from the U.S. exporter? When does it make sense to move from a distributor model to having your own local presence, and what implications should be considered?
Concerto B

Panelists:

  • Neal Asbury, Chief Executive, The Legacy Companies
  • Tom Wolfe, VP of Business Development, AeroKool Aviation
  • Christopher Pauly, Controller, SoEnergy
  • Moderator:
  • Ricardo Pelaez, Senior Commercial Officer, U.S. Commercial Service - Peru

Session C:

Small Markets Can Equal Big Opportunity
Latin America’s smaller markets can be a fertile ground for U.S. companies. There are opportunities to be found with the right approach and strategy. This session will address how to prioritize and evaluate the potential of these markets.
Chamber Room

Panelists:

  • Aileen Nandi, Senior Commercial Officer, U.S. Commercial Service – Central America
  • Dan Brittner, Managing Director, Concepts II Cosmetics
  • Ed Marsh, American Express Advisor on Exporting
  • Moderator:
  • Abby Daniell, Commercial Director, U.S. Commercial Service - Costa Rica
   

12:30pm - 2:30pm Lunch – Hosted by American Express
Symphony II- IV

KEYNOTE SPEAKER:

  • Penny Pritzker, U.S. Secretary of Commerce
 

2:00pm – 3:00pm Ask the Experts Roundtables
Join open, roundtable discussions covering a broad range of export topics.

Export Documentation, Trade Shows, Logistics and Distribution Channels, Export Finance
Concerto B, C, D

 

3:00pm – 3:15pm Networking Break

Overture Foyer

 

3:15pm – 4:15pm Ask the Experts Roundtables
Join open, roundtable discussions covering a broad range of export topics.

Export Documentation, Trade Shows, Logistics and Distribution Channels, E-Commerce and Digital Marketing
Concerto B, C, D

 
 

REGISTRATION: CLICK HERE ($395)

HOTEL: CLICK HERE



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