Connect to global healthcare opportunities, regulatory developments, and market intelligence via panels, executive meetings, and networking
Bellevue, WA • September 13-15, 2016
Liliana Paz serves as Senior Commercial Specialist for the U.S. Commercial Service in Buenos Aires, Argentina, acting as Senior Commercial Advisor to commercial officers and embassy authorities in matters related to international business in Argentina. She is responsible for two key industry portfolios: the health-care sector, which includes health-care services, medical and clinical laboratory products and equipment, and pharmaceuticals and biotechnology; and the food processing sector, which includes packaging and printing. Ms. Paz holds a master’s degree in international business and a bachelor’s degree in languages and translation.
Monique Roos is the Senior Commercial Specialist at the U.S. Commercial Service in Sydney, Australia. Monique has a background in International Sales and Marketing and has successfully assisted U.S. companies in the Healthcare sector develop customized market entry strategies and find partners in the Australian market for over fifteen years. Monique holds a Bachelor of Science Degree in Foreign Service from Georgetown University and a Master of Business in Marketing from the University of Technology, Sydney.
Jefferson Oliveira is the Senior Commercial Specialist that covers the Lifesciences and Biotech sectors at the U.S. Consulate in Sao Paulo, Brazil. He has nationwide responsibility for covering medical devices, health it, dental, biotech, pharma and nutritional supplements industries. In his 16 years of experience at the U.S. Mission, he counsels clients about business growth opportunities, regulatory hurdles and trade promotion of U.S. products in Brazil. He also organizes events for trade and technical collaboration between Brazil and United States, for public and private sectors, and leads delegations of Brazilian buyers at some of the largest healthcare trade events in the United States. Previously, Mr. Oliveira worked for Abbott Laboratories in Brazil as a technical marketing representative for five years. He is graduated in Pharmacy/Biochemistry and Law at the University of Sao Paulo, has a MBA in Marketing in Sao Paulo, and specializations in Mediation at Harvard School and Government Relations in São Paulo.
Connie Irrera joined the Commercial Service of the U.S. Consulate General in Montreal in 1988. She is responsible for covering Canada’s Health Science sector and covers the Quebec’s renewable energy and forestry environmental and information technology sectors. Her responsibilities include market research, export counseling, event organization, market development, trade facilitation and reporting on Canadian issues of commercial interest to U.S. firms within her sectors. She works with local U.S. state representatives, State Governors and assists U.S. companies with their marketing efforts in penetrating the Canadian markets. Connie also works closely with the Quebec business community assisting them with their sourcing needs as well as joint venture possibilities and foreign direct investment in the United States.
Gabriela Lücke has been working in the Commercial Service sector for nearly 8 years. As a Commercial Service Specialist, her main industries of expertise are Healthcare, Education, and Hotel & Restaurant Equipment. Gabriela has a Master’s Degree in Project Management from the Instituto Tecnológico de Costa Rica, one of the most prestigious public universities in the country. She leads the Healthcare portfolio in Costa Rica, maintaining constant communication with representatives of the Ministry of Health working on issues related to medical devices registration and with the Costa Rica Social Security System that is responsible of 95% of the purchases of medical equipment and pharmaceutical products in the local market. (One of her main commitments is providing a bridge between the public and private sector in order to better assist disadvantaged communities in need of more effective healthcare).
Paola Lugari joined the CS at the U.S. Embassy in Bogota (Colombia) since October 2012 as a Commercial Specialist. She is responsible for the following industries as primary sectors: Medical Equipment, Pharmaceuticals, Healthcare Services, Dietary Supplements, Processed Food and Beverages, and Sports Equipment. She also coordinates Social Media for USCS Colombia Mrs. Lugari worked 11 years for the Colombian Government. She had ten years of professional experience at the Colombian Ministry of Foreign Affairs representing the country’s interests in the bilateral, regional and multilateral arena in political, trade, security, infrastructure, and energy integration areas, among others. Mrs. Lugari had the responsibility to coordinate Colombia’s participation in different regional integration negotiations and Free Trade Agreements with Latin America and the European Union. Mrs. Lugari has an undergraduate degree from Universidad de Los Andes in Political Science. She holds a postgraduate degree in Negotiation and International Relations also from Universidad de los Andes in Bogotá.
Antonio Dai Pra is a Market Access Specialist at the US Mission to the EU. Antonio is a member of the Foreign Commercial Service, specialized on health care and market access issues in the EU. He takes part in the Trans-Atlantic Economic Council (TEC) E-Health working group. An alum of the Johns Hopkins University, he also holds an MBA from Solvay Business School. In 2011 he received the Silver Medal for the US Volunteer Presidential Award from President Obama.
Ken Walsh is a member of the U.S. Department of Commerce’s Diplomatic Corps and received his confirmation by the U.S. Senate and attestation by the President in April 2014. He assumed his current duties as Commercial Consul and Principal Commercial Officer in Dusseldorf, Germany on July 17, 2015. In this role he is responsible for promoting U.S commercial interests in Western Germany and encouraging investment by German firms in the U.S. market. Prior to his current role, Ken served as Commercial Attaché in Moscow from 2011 to 2014. His portfolio of responsibilities included the vital Russian oil and gas and agricultural machinery sectors. While in Russia, Ken coordinated trade missions, executive visits, as well an industrial standards event in cooperation with the Russian Ministry of Industry and Trade. He was awarded the U.S. Department of State’s Franklin and Meritorious Honor Awards for his work to promote trade.
Ruma Chatterjee joined the U.S. & Foreign Commercial Service at the U.S. Consulate in Mumbai in September 1997. She serves as a Commercial Specialist in Mumbai and a resource for the U.S. companies pursuing commercial interests in Western India. She has over 19 years of work experience in several sectors including healthcare, medical devices, dental & pharmaceuticals; media & entertainment; travel and tourism among others. Prior to joining the Commercial Service, Ruma worked in the private sector as a Marketing Manager for a chemical company. She holds a Master’s degree in Commerce specialized in Business Management from the Mumbai University.
Yael Torres has been consulting U.S. healthcare companies since 1998, connecting them with Israeli distributors and consumers, and providing market insights and advocacy. She is member of the Israeli mHealth meetup group and follows the dynamic eco-system of healthcare innovation. Yael participates in high-level government to government meetings and other business exchanges. She creates platforms for joint innovation, R&D and investments exchanges. Yael graduated from the Israel Institute of Technology, with a Bsc in Architecture and Town Planning. She brings the skills of purpose-planning and project management to her current business development and commercial diplomacy career.
In March 2000, Ms. Muna Farkouh joined the US Commercial Service in Amman, Jordan to serve as Commercial Specialist. She handles US - Jordan commercial interests; reporting on domestic commercial matters and the promotion of U.S. business interests to increase awareness and market US products and services with Jordanian business people. Muna has been serving the U.S government in various capacities for over 20 years. In the U.S. Commercial Service, Muna promoted bilateral and regional trade and implementation of the U.S. – Jordan Free Trade Agreement. Muna’s primary responsibility is to counsel and assist Jordanian businesses in locating U.S. suppliers of products and services and to assist the US business community by providing general information about present and future needs of the Jordanian market. In addition to overseeing the market research program, her sector’s expertise and responsibility ranges from Healthcare products and services, Pharmaceuticals, among others
Janet Mwangi serves as the Commercial Specialist in the office of U.S. Foreign Commercial Service (FCS) at the U.S. Embassy in Nairobi, Kenya. She handles multiple sectors including Healthcare, ICT, and Safety & Security sectors. She is also an active member of the Global Healthcare team and a Team Lead for the ICT team for the Sub-Saharan (SSA) Region. Prior to joining the Commercial Service two years ago, Janet worked in the private sector with roles in blue chip telecoms companies where she held several positions in Innovation and leadership in the organizations Business and Enterprise Units. Janet has a passion for assisting U.S. Companies identify strong Kenyan partners through trade links, advocacy, and promoting local government and business participation in U.S. trade shows.
Yousif Almahdi joined the U.S. Commercial Service in 2013. His sectors of specialty are: healthcare, defense, and safety & security. His professional background in both the public and private sectors extend to more than 20 years. Prior to joining the U.S. Embassy in Kuwait, Yousif worked as the Deputy CEO at Bahrain Chamber of Commerce & Industry in the Kingdom of Bahrain. Yousif has a Master of Business Administration from Ahlia University in the Kingdom of Bahrain and a Bachelor of Arts degree from Concord University in Athens, West Virginia.
In 1988, Alicia Herrera joined the American Embassy in Mexico City, as part of U.S. Information Agency, where she worked four years. In 1992, Alicia joined the U.S. Commercial Service as a Market Research Specialist and later became a Commercial Specialist for the Medical and Transportation sectors. She has published over 150 market research reports for the U.S. Department of Commerce. Currently, she is the Senior Commercial Specialist in charge of medical devices, health care services and pharmaceuticals. She works closely with important public and private institutions in Mexico
Tracy Yeoh joined the U.S. Commercial Service Kuala Lumpur in February 1998. Before joining the U.S. Commercial Service, Tracy was a Management Executive with The Electrolux Group out of Lexington, Kentucky. Tracy also worked with the Southwestern Company based out of Nashville, Tennessee as a Sales Executive. Prior to Tracy’s venture to the U.S. for her studies, her Malaysian working experience includes working with JPS Auto Trading and Indah Festa Marketing Sdn. Bhd. Tracy graduated with honors from the University of Kentucky in 1996 with a Bachelor of Business Administration, double majoring in Marketing and Management.
Britt Hestenes is a Senior Commercial Specialist and Health IT team leader for the U.S. Commercial Service Europe, and is located in Oslo, Norway. Britt comes from a retail management background before joining the U.S. Commercial Service in 2001. She has successfully assisted U.S. companies develop customized market entry strategies, find local partners, resolve regulatory issues and advocacy cases. Britt holds a BA (hons) Degree in Business Administration from Strathclyde University in Scotland.
Anissa Lahreche joined the Foreign Commercial Service in August 2007. She has worked for the United States Government since 1996, both in Qatar and Algeria. Prior to taking up her present position, Mrs. Lahreche was the Purchasing and Contracting Assistant at the General Services Office. She holds a BA in British Civilization and American Literature from the University of Algiers, Algeria. Mrs. Lahreche facilitates business contacts for U.S and Qatari firms in the following sectors: Power Generation, ICT, Education, Health, Consumer Goods and Franchising. She provides a full range of commercial services in these sectors, including: International Partner Search, International Market Insight, International Sector Analysis, Gold and Platinum Key Service, International Corporate Profile Mrs. Lahreche organizes Embassy Doha’s International Buyer Program, recruiting and leading Qatari firms to trade events in the United States. She also engages in trade promotion at local exhibition in Qatar.
Maher Siblini serves as a Senior Commercial Specialist with the American Embassy in Saudi Arabia and has been with the U.S. Commercial Service for the past 28 years. Previously, Maher worked as an investment banker in Lebanon and Saudi Arabia before joining the U.S. Department of Commerce. In Riyadh and throughout his career with the U.S. Commercial Service, Maher has been responsible for promoting U.S. business interests in the Kingdom of Saudi Arabia, advocating and conducting commercial diplomacy to assist and resolve trade and investment issues, and helping with the overall objective of enhancing U.S. presence and market share in Saudi Arabia. Maher earned an MS in Industrial Management at Central Missouri State University.
Zorica Mihajlovic is a Senior Advisor and economist with a career focused on specialized macro- and micro-economic reform policies and analysis; transition economy development; international trade policy; and, trade and investment promotion/advocacy. Ms. Mihajlovic has spent the last 20+ years at the position of Senior Commercial Specialist, CS Belgrade, focusing primarily on assisting U.S. firms in doing business and bidding contracts for big government tenders. Zorica took lead in several large advocacy cases on behalf of U.S business interests in Serbia, such as Microsoft Licensing Agreement with the Government of Serbia worth USD 25 million. Together with U.S. Commercial Officer, Zorica has organized and coordinated IT Trade Mission (2013) to the U.S. led by Serbian Prime Minister, visiting the biggest companies, worldwide leaders in this sector.
Commercial Specialist Luanne Theseira covers the healthcare, biomedical sciences, health & beauty consumer sectors. She has 15 years’ experience with the U.S. Commercial Service and has assisted numerous U.S. MNCs and SMEs. She was previously Marketing & Corporate Communications Manager at the Singapore Anti-Tuberculosis Association, heading their corporate services and public affairs divisions. She was also a Public Relations Manager and an adjunct lecturer. Luanne has a Bachelor of Science degree in Economics (Hons) from the University of London, UK.
Ngo Phuong joined the US Commercial Service 16 years ago. She covers more than 30 different industry sectors including: Healthcare, Architecture Construction Engineering (ACE), Consumer goods, Industrial machinery, etc. Her main work is to support the U.S. Commercial Service to implement trade/commercial programs in Vietnam. Located in our Hanoi office, she takes the lead in many trade/commercial programs, including Trade Missions, Exhibitions, Catalog Shows, Business USA Seminars, and International Buyer Programs. She is also in charge of many of CS Hanoi’s programs/services, including delivery of the Gold Key Service, International Partner Search, Country Commercial Guide, and customized Market Research. Ms. Phuong holds a Bachelor of Arts in Foreign Languages from the Hanoi National University in Hanoi and a Certificate of Foreign Trade Economics from the Hanoi Foreign Trade University.
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