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Market Overview of the Bahamas

The Bahamas is an English-speaking country of approximately 400,000 inhabitants with over 700 islands and cays, and extensive air and communication links to the United States. U.S. Customs and Border Protection operates pre-clearance facilities in Nassau and Freeport, offering ease of travel for the 6.2 M mostly American tourists each year. Bilateral relations between The Bahamas and the United States are good.

The Bahamas maintains a stable environment for investment and offers potential investors a peaceful and stable democratic environment with a strong commitment to the rule of law.

Market Opportunities

Bahamians are very brand conscious and prefer American brands that they are familiar with through frequent buying trips to the United States or from U.S. cable programming.

The national utility plans to expand and modernize electricity generation over the next five years and to incorporate liquefied natural gas into its fuel mix. The government has announced plans to solarize several islands and has committed $50 million for new investments in renewable energy. By early 2017, the national utility is expected to begin issuing permits for grid-tied residential solar. Energy efficiency also remains an under-served market given new customs concessions and perennially high electricity prices. We anticipate strong demand in this sector.

Market Entry Strategy

Relationships are critical in The Bahamas and will factor in most aspects of business. Many Americans are familiar with The Bahamas and most trade between the two countries is supported by longstanding business relationships. Major retailers and wholesalers in The Bahamas in some instances have family and business relationships that spans decades. For new entrants, a market visit is recommended to fully assess the market, its potential and to interview prospective agents or distributors. Investors are advised to use the Embassy and other resources to vet potential local partners.

The government actively encourages local ownership and/or local equity participation. Agents are typically used and the right local partner can simplify business and provide some level of protection to the investor.

Leading Sectors for U.S. Exports and Investments:

  • Agricultural Commodities and Food Products
  • Automotive
  • Consumer Goods
  • Renewable Energy
  • Travel and Tourism

Read the complete Country Commercial Guide for The Bahamas, an excellent starting point to find everything you need to know about doing business overseas.


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