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Effective E-Commerce Strategies in China

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Many SMEs are interested in selling their U.S.-made goods to Chinese consumers. However, online sales may not be as straightforward as in other jurisdictions. Please join us as Howard Wu, a partner at Baker & McKenzie in Shanghai, outlines strategies for e-commerce in China, including licensing and regulatory approvals as well as common business models.


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  Notice to Visitors!


  The link you have chosen will take you to a non-U.S. Government website.

  If the page does not appear in 5 seconds, please click this: outside web site

  BuyUSA.gov is managed by the International Trade Administration and external links are covered by its website disclaimer statement.