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Trade Show Organizers

Benefits of participating in the International Buyer Program (IBP) include:

  • Worldwide promotion of your trade show executed through a global network of trade professionals in more than 75 countries and across the United States.
  • Recruitment of qualified international buyers, representatives, and distributors to your show.
  • Dedicated pre-show and at-show support from a project officer to optimize global show promotion, recruitment, logistics, and on-site IBP activities.

The comparative advantage of the IBP versus other B2B matchmaking service offerings is it enables U.S. companies to meet a breadth of prospective buyers from around the world all in one domestic venue. Given this, there is significant demand from U.S. trade show organizers to participate in the IBP.  Between 2010 and 2012, the percentage of repeat IBP applicants exceeded 60 percent, indicating strong customer satisfaction among our trade show organizer clients.

Find out about the IBP Select Program.


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